"For over 10 years Linda has mentored me in the development of my business. She is the one I call whenever I need advice, support and/or encouragement. Her vision of school photography is simple, creative and cutting edge, a perfect complement to a wedding photographer who is looking for extra weekday income."

Kathleen Harrison Photography
Town & Country Wedding Book, Grace Ormonde Wedding Style Magazine, People Weddings Issue

TOPICS INCLUDE:
Sales and Marketing
 Choosing the right school
 School Contracts
 Web
 Marketing Campaigns
 Sales Techniques
 Survey Materials
 How to use Email and Viral Word of Mouth
 Using Schools To Build Your Portrait Business
 
Photography Techniques for Schools
   Photo Day Specific Training
   How to create a stunning Portrait in less than a minute
   What Parents Buy
   Location, Location, Location
   Posing and Groupings
   Crowd Control
   Inspiring Smiles from 2, 10, and 15 year olds
   Lighting-managing light all day
   Managing Weather
   Gear Requirements
   What schools want
   
The Art of the Final Print
     Workflow
     Data Management and Organization
     Packaging and Shipping
     Lab Production
     Service Items- What the heck are they?
     Customer Service as a business opportunity

Participants: This training is designed for already working photographers. You must own professional quality digital SLR and be profcient in it's use. If you do not already own a long range zoom, current computer technology including DVD burner you must be prepared to invest in them. You must also have working knowledge of lighting-both natural and flash.

This educational opportunity is open to photographers by application acceptance only. If you are interested in participating please complete and submit your application within 2 weeks of scheduled workshop.

Photographers wanting to join our team must complete class and pass written exam for certification. Once certified you will be eligible for representation by Mugshots School in your trade area.

 
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Training fee does not include transportation or accommodation costs. Lunches will be provided.
(Marin County, 10 miles north of San Francisco)

March 16-19 2008
April 20-23 2008
Marin County, CA

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Accommodations:
· Panama Hotel
· Gerstle Park Inn
· Embassy Suites
· Marriott at Larkspur Landing

Transportation:
Fly in via San Francisco or Oakland intl. - Shuttle buses go from both to San Rafael where we are happy to pick you up and deposit you at your hotel.

 

$ 1750.00